Design in Motion: Small Steps, Big Change

In dance, the smallest shift in weight or minor adjustment of posture can have a massive impact on one's ability to sustain a balance or gain an additional rotation in a turn. These minute adjustments go a long way in maximizing performance. Designing lingerie works the same way.

Undergarments—bras in particular—are highly engineered garments. The ideal trifecta of fit, comfort, and support can be as elusive as the quest towards perfection that dancers strive to achieve.

The choices we make—whether in dance or in designing a lingerie brand—have a ripple effect. Every material we choose, every design decision we make—it’s all part of a larger movement toward something better.

Image: Stitch trials with our initial fabric choice, a regenerative silk jersey. The color of the fabric was based off early dye testing. Since these trials, we’ve pivoted to a new (vegan!) fabric and a different dye process that offers beautiful colorways that I’m excited to debut.

Read the rest on Substack.